About this workshop:
In this session HubSpot for Startups will cover the key elements of the Inbound Marketing Methodology and how to convert a website into a marketing engine for accelerated sales growth. We’ll go over HubSpot’s playbook for building the foundation for a scalable lead generation marketing funnel.
This session will review:
- Fundamentals of Inbound Marketing
- Creating Your Buyer Persona
- Generating awareness to attract potential buyers
- Converting traffic into leads
- Using automation to nurture and close leads
Workshop Schedule:
- Introduction (5m)
- Building an Inbound Marketing Growth Engine (45m)
- Questions (10m)
Intended audience:
(Pre-)Seed to Series A startups working on driving traffic, convert leads, nurture prospects and automate their marketing engine.
Our expert:
Fabian Hartmann, Head of HubSpot for Startups DACH
Fabian leads the HubSpot for Startups program in DACH. In this role, he helps startups grow better by building and scaling their go-to-market.
Before joining HubSpot, he established a platform to connect startups with the old economy at the Centre for Entrepreneurship Berlin, developed strategic business models for leading sports & entertainment organizations at Horstmann Consulting and led the marketing & business development team at the Berlin tech startup Smart Pricer.
This session is an offer for all LearnTech Hub and Campus Founders members. Not a member yet? No problem – Apply now!