Meet Pearce Jarrett and Laboni Paul, the innovative minds behind Gwaan. When they found it challenging to stay motivated with home workouts, they discovered a common struggle—and a powerful solution.
In today’s hybrid world, there’s a strong demand for workout options that are flexible, affordable, and engaging. This is where Gwaan steps in. Drawing inspiration from the founders’ Jamaican heritage, Gwaan brings elite fitness tech to everyone, regardless of location or budget.
Gwaan is the first creator-driven platform to gamify movement using AI. By leveraging a smartphone’s selfie camera, Gwaan tracks workouts in real-time and turns them into an interactive experience designed by content creators. This approach enhances accountability and motivation for users while opening new revenue opportunities for creators.
Experience with AI Founders 🚀
The AI Founders program at Campus Founders has been pivotal for Gwaan, helping them achieve product-market fit and refine their branding. Through mentorship from industry experts like Nico Rivera and Alicia A. Galvan Pliego, the team gained deep insights into the creator economy and developed effective communication strategies.
Key Insights from Gwaan’s Journey:
✅ Achieving Product-Market Fit: The program offered the ideal environment to align their product with market needs.
✅ Navigating Global Markets: The founders learned to manage cultural differences and regulations in Europe while building a global brand.
✅ Enhanced Branding and Communication: Valuable guidance from the Campus Founders team helped Gwaan sharpen its brand and communication efforts.
Are you building an AI startup and looking to accelerate your journey? Apply to the AI Founders program or join the waitlist today to become part of a thriving community dedicated to AI innovation. Learn more and apply here!