Meet our founders — How Jan Kinne from ISTARI AI is building the future of market research with artificial intelligence

What’s your company ISTARI AI doing in one sentence?Our webAI reads company-related web data, gathering up-to-date information on company activities and characteristics that could otherwise only be collected by humans through painstaking manual research. Tell us more about yourself, your co-founders and your team.My co-founder David and I started ISTARI.AI based on our PhD research […]

Key elements of an investor pitch deck

Convincing an investor to give you money is never easy, especially for an early-stage startup with little experience. Too often, founders erroneously think that they need to show a “better” product than the other products on the market. Worse, they assume that it’s all about the “quality” of a presentation and not the content (it’s […]

Crucial values for founders – interview with Christoph Raethke

In the interview Christoph Raethke we have talked about the Startup scene and about values that are crucial for founders. As a founder, investor, author and lecturer, Christoph has been one of the driving forces in the German startup ecosystem since 1999. Thank you very much for the insightful interview. How is the startup scene […]

How strong B2C marketing works with little money

Author: Tim Lampe || Source: Startup || Date: May 06th, 2021 Startup founding made easy: Here’s how to do strong B2C marketing on a shoestring budget. “Our product is so rad, it sells on word of mouth alone.” How often have I heard this sentence. And how often have I contradicted it: To grow […]

Master validation with YODA – Tim at Startup Valley Magazine

Author: Tim Lampe || Source: StartupValleyNews Magazine || April 2nd, 2021 Great business idea – and now? Now it’s time to validate, i.e. to test your product in reality as early as possible. Validation is the basic prerequisite for your success. In this way, you collect reliable data with which you can sharpen your business […]